Recently I had the pleasure of being asked to film a dance segment for the Coke Red Moves campaign video being produced by DanceOn. #CokeRedMoves is a partnership between Coca-Cola and (RED) to inspire people to participate in a global dance movement with the goal of helping to end mother to child transmission of HIV by 2015.
This landmark video will serve as a call to action for the public to join the #CokeRedMoves MOVEMent and encourage people to upload their own videos of themselves dancing to YouTube or Instagram, using #CokeREDMoves in the title or as the hashtag. Details can be found at www.cokeredmoves.com.
For the first 1,000 videos submitted, Coca-Cola will make a donation to the Global Fund, which can buy life-saving medicine for someone living with HIV.
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